1% for the planet
As members of the international organization 1% for the Planet, we invest at least 1% of our annual turnover in various projects that contribute to the benefit of nature.
Yvon Chouinard, founder of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies have built two successful businesses and realized early on that protecting the natural resources that kept them in business was good business. They therefore founded the organization 1% for the Planet in the US in 2002.
Today, the organization has grown into a global movement with more than 5700 member companies in 112 countries who all understand the value of protecting our nature.
Members can choose which projects they want to invest in. The organization provides knowledge about the projects that are ongoing or in the process of being set up.
Since its inception, the members of 1% for the planet have collectively invested more than €5.4 billion for the benefit of our nature and have collectively brought about major changes in several areas.
Read more on the 1% for the planet website here.